Messages: Examples for eCommerce companies

With Messages, you can advertise sales and promotions to customers, offer live help where they need it, and increase brand awareness. Messages can appear anywhere on your website, without needing an engineer or web developer.

Invite Light Users to Help Scout to give them access to create and manage customer-facing messages. 

Check out this interactive guide on how to set up your first Message in Help Scout.


Use the examples below as inspiration on what kind of messages you can use to grow your eCommerce business.

Promote sales

Display messages that advertise current sales or promotions on your site, or encourage users to pre-order a product using the  Go to specific URL event.

Set the Message to run for a specific period of time, and it will automatically pause once the sale is over. 

Increase social engagement

Want to increase brand awareness on social media? Help your customers get the word out with a targeted message, ask them to share your hashtag, and use the  Go to a URL action to encourage them to follow your social account. 

Offer product help

Are customers unsure about sizing, or have questions about your return policy? Use Messages to prompt customers to  start a chat with your customer service team - answer their questions and save the sale. 

Survey your customers

Want to gather your customers’ opinions in an actionable way? Use the  Respond to a Survey action to gather feedback about their shopping experience, or what product they’d like to see next on your site. 

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